109942069 Prativa Mohapatra, Managing Director, Adobe India believes that with Adobe Sensei GenAI, the new AI technology, customer experience teams can leverage embedded generative AI for more accurate and personalized journeys. The customer experience (CX) stands out as a prominent and widely discussed concept in the realm of marketing discourse. How is Adobe integrating generative AI in CX upgrades? Focusing on CX is now a crucial competitive advantage for businesses in India, driving... Read this story
