Verizon Consumer CEO Sowmyanarayan Sampath understands that valuable customer data can come from anywhere—tucked into the findings of broad demographic surveys or from casual conversations at a kid’s birthday party. That’s why he looks for every opportunity to learn more about what’s affecting his company’s network, from unusual spikes in demand to billing frustrations felt by customers. Such efforts helped inform Verizon’s 2023 Consumer Connections report, which analyzes huge volumes of network... Read this story
