At an e-commerce school, Chinese students practice selling clothes to overseas TikTok users. To understand their target audience, they record themselves on camera wearing hijabs and abaya gowns over casual clothing.It's the final day of a two-week course on selling products abroad via the short video app TikTok. Despite being blocked in China, this platform is increasingly popular among Chinese vendors.To succeed on TikTok, Chinese vendors face a double challenge: bypassing internet restrictions... Read this story
