Forget about Hygge, Lagom, and Ikea's attempt to start a twin duvet revolution. There's a new Scandinavian trend in town.
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This trend encourages people to pick up litter while out running. So, it's not just good for your health, it's also good for the environment.
It's called 'plogging'—a portmanteau of jogging and the Swedish plocka upp, meaning 'pick up.'
So hot is this new trend that fitness app Lifesum...