How Cult Leaders Use Music For Mind Control
Refinery29 -

All summer long, Refinery29 will be examining cults from every angle: pop culture, fashion, food, beauty, and their controversial origins. Let’s dig into the fascination behind this fervor with " Cult Fridays."

Music is a powerful tool that can inspire intense, usually pleasurable feelings. It does something chemically to our brains when we hear and perform it. Think about the ways humans use music: we make playlists to seduce and set a rhythm during both sex and exercise; stores pipe it in to...

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