The Speed of Culture: Leading Puma Into the Digital Age
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In this episode of The Speed of Culture, host Matt Britton sits down with Ivan Dashkov, head of emerging marketing tech at Puma Group, to explore the evolving landscape of digital innovation in the fashion industry. They discuss the profound impacts of virtual and augmented reality, the rise of digital fashion and Puma’s exciting new partnership with Meta. As the digital age reshapes how we interact with the world, the fashion industry stands at the forefront, integrating cutting-edge...

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