Dehaat joins B2B agrifood companies in launching consumer brand
ETtech.com -

Agritech startup Dehaat has become the latest business-to-business supply chain and market linkage services provider to jump on the bandwagon of launching its own consumer brand.This comes at a time when venture capital-reliant agriculture technology startups are struggling to scale margins on mainstay business and have pared workforces to cut costs.These companies are also playing over a demand uptick among consumers who are increasingly moving from unbranded commoditised staples to branded...

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