After debuting on the stock market with a pop in March, Reddit chief marketing and consumer experience officer Roxy Young joined ADWEEK’s Social Media Week event in New York this week to bust some myths for advertisers still leery about appearing on the community-driven platform. Young outlined the platform’s performance prowess and how the community appreciates conversations from brands. “Our role is to help you connect with our communities,” said Young, adding that there are over... Read this story
