Jeff Bezos says Amazon 'remains a small player' in retail after the company posted revenues of $233 billion last year (AMZN)
Business Insider -

In his 2018 letter to shareholders, Jeff Bezos called Amazon a "small player" in retail.

He says Amazon represents a small percentage of the retail market, and pointed out that ecommerce only makes up a 10% share of retail overall.

This is, strictly speaking, accurate.

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Jeff Bezos says Amazon is a "small player" in retail. Yes, really.

In his 2018 letter to shareholders, Jeff Bezos — the world's richest man — wrote:

"Amazon today remains a small player...

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