Allbirds, one of the most popular online shoe companies right now, has released its best-selling sneakers in new throwback and limited-edition colors.
Though the startup sells a simple selection of silhouettes and styles, it keeps its loyal customers engaged and draws in new ones with periodic color updates. This limited-edition collection introducing bright and neutral colors alike is no exception to the strategy.
You can check out some of the Throwback Birds below, which include a light pink...
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