The CEO of the biggest cannabis company in the US reveals what's next following a $682 million acquisition
Business Insider -

MedMen CEO Adam Bierman sat down with Business Insider to talk about what's next for the largest cannabis brand in the US, following the $682 million acquisition of PharmaCann.

Bierman said MedMen is focusing on building brand equity and educating the public about cannabis.

"There's no expectation from consumers because most people haven't ever walked into a marijuana store before," Bierman said.

MedMen, one of the most visible cannabis retailers in the US market, has been on a tear in recent...


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