Comment: Apple is gradually selling more and more of us an iPhone subscription
9to5Mac -

An iPhone subscription would once have sounded like a bad joke. But these days it’s a growing reality.

Apple has long faced a problem. Its biggest cash cow is the iPhone, historically generating the majority of the company’s revenues. But where people once bought a new iPhone every couple of years on average, that upgrade cycle has been gradually lengthening. It’s now in the 3-4 year range for the average buyer

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