With new Frozen and Star Wars installments due at the end of the year, Disney is designating October 4 for the launch of consumer products tied to the two major franchises.
The date is the company’s first global, simultaneous rollout for two major properties. Along with all of the merch, “Triple Force Friday” will promote the live-action Star Wars spinoff series The Mandalorian, which is set to go live on streaming service Disney+.
The company has yet to confirm pricing
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