Ecommerce major Flipkart and Zepto held talks for a potential deal but the discussions fell through and are unlikely to be revived, said two people in the know of the matter.Zepto, a top player in the fast-growing quick commerce segment, is understood to have opted for a financial round over a strategic sale, these people said on condition of anonymity as the talks were private. “The companies met and Flipkart made an offer to Zepto valuing it at under $2 billion.. but the deal didn’t go ahead.... Read this story