Is the great British fry-up now toast? Gen-Z turns its back on cooked breakfasts after being convinced it is too fatty and greasy by health influencers on social media
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Research finds almost a quarter of young Britons almost never touch a fry-up. Worries about the breakfast feast being too greasy or fatty are driving decline. Almost 90 said that they had experienced 'food guilt' after eating a full English

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