Prime Video Gets New Interactive and Shoppable Ad Formats Ahead of Upfront
Adweek -

Remote possibilities are becoming a reality thanks to Amazon's new ad formats. Top line Ahead of its upfront presentation May 14, Amazon Ads is announcing an expanded suite of interactive and shoppable ad formats for Prime Video with remote-enabled capabilities. The new formats include shoppable carousel ads, pause ads and brand trivia ads. Between the lines The shoppable carousel ads are designed to make it easier for viewers to browse and shop multiple related products on Amazon...

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