It's a good time to be in the sports business, and no one knows that better than the NBA. In the coming weeks, the league is expected to announce a new game-changing multiyear media rights pact that reportedly will more than double its annual fees from TV and streaming outlets to $6 billion annually after the 2024-25 National Basketball Assn. season. The deal has the potential to shake up the future of the current media landscape, as two streaming platforms are said to be in the running for... Read this story
