It started with a stand-up bit, from Jerry Seinfeld's Netflix special, "23 Hours to Kill": "When they invented the Pop-Tart, the back of my head blew right off!"And like all good comedy, it was based in truth. In 1964, when the Pop-Tart was introduced, 10-year-old Jerry Seinfeld fell hard.Asked if he had a favorite flavor from the start, Seinfeld replied, "Brown sugar cinnamon, obviously.""I'm surprised that it took them that long to add frosting," said Rocca. "It was two or three years.""Why?... Read this story