Ride-hailing company Ola will soon offer its customers the option to shop for groceries and fashion and apparel on Open Network for Digital Commerce (ONDC) via its app, broadening the suite of e-commerce offerings to its 75 million monthly active users.Currently, customers can only order food and beverages on ONDC through the Ola app.Sources said Ola has decided to use ONDC for horizontally scaling up across multiple segments and expand their e-commerce presence on the network. With the ONDC... Read this story
