Former top Fox TV studio exec Harris Katleman, who recently published a memoir, told Business Insider how he distinguishes promising TV pitches from duds.
"If they spend too much time trying to describe it, nine times out of 10 it's not going to work," he said.
"The Simpsons," which Katleman helped developed into a TV show, was such an example of a hit, resonating thanks to its focus on the family and current events.
Click here for more BI Prime stories.
Harris Katleman, former president and...
Read this story at Business Insider