This Joy Division-Inspired Wellness Brand Makes “Now Age” Calming Remedies
Highsnobiety -

London brand She’s Lost Control, born from the Joy Division song of the same name, wants to merge the worlds of fashion and wellness with its now age remedy goods. Founded in 2014 by Jill Urwin and Cheryl Eltringham, the brand bills itself as the UK’s “first conscious style and wellness brand for modern soul seekers.” [

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