Introducing: the Burberry BSeries
PurseBlog -

Last month, former Givenchy designer Riccardo Tisci sent his first collection for Burberry down the runway and one thing became apparently clear: new designer = new logo = a brand new Burberry. With this new Burberry comes a brand new sales tactic that Burberry is calling #BSeries.

Burberry first grabbed consumers attention for its new #BSeries initaive via Instagram, which is a very common way for brands to get the word out about its latest launches, usually called drops. #BSeries makes use of...

Loading...

Related Articles