A makeup company with products available at Ulta Beauty released a deep black foundation shade after Black beauty gurus said its initial shade range wasn’t inclusive to darker complexions. But now the brand, Youthforia, faces backlash after some Black beauty creators said the new dark shade was reminiscent of black face paint. Golloria George, a Black beauty creator with over 1.4 million TikTok followers, first reviewed Youthforia’s Date Night Skin Tint Serum late last year after the brand... Read this story
